Blog

Stöbern Sie in unserem Blog und erhalten Sie spannende Einblicke zu digitalen Themen.

5 Digital Trends That Will Revolutionize HR Management Forever

Watch out human resources professionals! In the past, HR departments were considered necessary but nothing more. Nowadays they are not only gaining responsibility but are increasingly becoming an essential element for overall business success. Read more >

Pinpoint Your Key Accounts

5 Undeniable Advantages of Prioritizing Key Accounts

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Contrary to popular belief, it is always the right time for sales and key account planning, which should not only be done at the end of each fiscal year.Read more >

Survive & Thrive In The Digital Transformation Race

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Everyone is talking about the digital transformation, but nobody seems to know exactly what it means for them as individuals and their businesses. We’ve asked four of our experts some pressing questions related to the digital transformation.Read more >

3 Things Nobody Tells You About Account Prioritization

Account prioritization can be fundamental for a company, but not everybody understands its importance. Here are three compelling reasons why account prioritization is worth it.

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7 Ways Blended Learning Will Inspire You

Micro-learning, eLearning, or blended learning – You’ve heard all of these buzzwords before, but do you know the difference between them? And most importantly, do you know which one is the most effective?Read more >

5 Trends in Channel Enablement

As the pace of digitalization accelerates, so too must channel enablement while constantly reinventing itself so that vendors and partners can keep an edge over their competitors. Every time technology has changed, the lingo and topics that enablement has focused on needed to change along with it.Read more >

The Secrets of Enablement Event Planning

Enablement event planning within large organizations can be a logistical nightmare. If you overlook or forget a tiny detail, chances are someone will complain about it. In the end, enablement event planning almost always takes a lot more time and effort than you had expected.Read more >

Social Selling: 3 Crucial Yet Ignored Strategies

You know the statistics. 75% of B2B buyers turn to social media for advice on their buying decisions. They’re also five times more likely to engage in the sales process if you share a mutual connection. Therefore, after carefully crafting your personal brand on LinkedIn, identifying target audiences and specific buyer personas, and positioning yourself as an advisor and industry thought leader – what comes next? Read more >

Digital Disruption: Balancing Idealism, Risk, Data & Expectations

PDAgroup’s “Digital Transformation Advisors,” Astrid Menzl and Otto Schell, moderated an interactive discussion with a wide variety of digital disrupters and transformational figures at CeBIT.Read more >

Digital Disruption: How To Survive And Thrive

What’s your company’s strategy to face the challenges created by the digital disruption?  Read more >